22 Oct 2024: Civil defence teams and residents work together to rescue a horse trapped beneath the rubble of a home destroyed by Israeli air strikes in Gaza.
One more innocent victim, among the many animals so often forgotten in this war not just on humanity, but on all creatures trapped there in this Hell unleashed by Israel, made possible by the United States.
Italy banned male chick killing in 2022, yet the slaughter quietly continues. From the heart of Rome to its most iconic landmark, advocates are demanding action.
March 28, 2025
Update February 2025 – Animal Equality projected a message onto the Colosseum, calling for enforcement of Italy’s male chick-killing ban. The display showed footage from hatcheries alongside the faces of the three Italian ministers responsible for implementing the ban. These were accompanied by the words: “Act now, stop the slaughter of male chicks!”
Advocates also launched a manifesto against chick killing, backed by journalist Giulia Innocenzi and singer-songwriter Giorgia.
Update December 2024 – Animal Equality’s Vice President for Europe spoke about male chick killing on TV program Mi Manda Rai Tre.
Update November 2024 – Protesters gathered outside the Agriculture and Health Ministries, condemning delays in the ban’s enforcement.
Update September 2023 – The Italian government outlined enforcement for the male chick killing ban. However, loopholes remain, allowing exceptions for sexing errors, machine failures, and more. A letter signed by Animal Equality and other groups urged the government to close these gaps.
Update August 2023 – Some members of Italy’s Chamber of Deputies–similar to the U.S. House of Representatives–asked to clarify enforcement of the 2022 male chick-killing ban. Officials formally requested answers from the Ministers of Agriculture and Health.
Update August 2022 – Italy’s Chamber of Deputies gave final approval for a ban on male chick killing. The law passed by a wide margin and is slated to take effect by 2026. Animal Equality’s Director for Italy spoke at a press conference to mark the occasion in the Parliament’s press room.
Animal Equality has launched a campaign urging Italy’s government to end the killing of male chicks in the egg industry.
The petition–directed at the Ministries of Agriculture and Health–calls for officials to promote in-ovo sexing technology and support companies that adopt it.
Italy’s largest supermarket chain–Coop–voiced its support just hours after Animal Equality’s campaign launch. The company announced online and in the media that it will adopt in-ovo sexing technology as soon as possible.
Around the world, millions of male chicks are killed every year because they can’t lay eggs or grow fast enough for meat. Within hours of hatching, they are typically ground up alive in industrial macerators, gassed, or in some cases, electrocuted.*
*While electrocution is allowed in the U.S., it is not allowed in Europe.
In Italy, tens of millions are discarded as waste each year. The practice is just as widespread in the U.S., where hundreds of millions are killed annually.
Billions of baby birds face death on the day they are born simply because their lives are not profitable. Please sign the petition to end this massacre.
(PLEASE SIGN PETITION ON PAGE)
In-ovo sexing technology identifies a chick’s sex before it hatches, preventing millions of male chicks from being born into the egg industry. Several countries have already adopted this method.
The process works by detecting the embryo’s sex within the first days of fertilization. This is done through a minimally invasive or non-invasive test.
Various in-ovo sexing technologies are available, though some are still in development.
While in-ovo sexing prevents male chicks from being killed, millions of hens still suffer in the egg industry. They endure short, stressful lives, only to be slaughtered when their production slows.
The simplest, most effective way to protect them is to choose plant-based alternatives. Check out delicious, compassionate, egg-free recipes on Love Veg (https://loveveg.com).
The referenced incident in 2023 in Italian:
https://www.parcoabruzzo.it/dettaglio.php?id=74362
Medieval Displays of Cruelty in Tuscany
https://action.eko.org/campaign/iceland-ban-pmsg
It sounds like something out of a dystopian nightmare, but it’s real: pregnant horses are restrained and drained of massive amounts of blood, leaving them weak and traumatized —all so the pharmaceutical industry can extract PMSG, a hormone used to fuel factory farms.
And Iceland is at the center of this horror. As the only producer of PMSG in Europe, its blood farms keep industrial animal agriculture running across the continent. Without Iceland’s supply, the entire industry takes a major hit. But right now, we have a rare chance to shut these farms down for good.
Iceland’s government has already admitted that blood farms violate EU animal welfare laws. Under pressure, they’ve pledged to reconsider the future of PMSG production *this year*—to either ban it permanently or allow this cruelty to continue. Meanwhile, Ísteka—the pharmaceutical company profiting from this torture—is lobbying hard to keep blood farms open, pressuring Iceland’s government to protect its bottom line.
This is our moment. If we raise a massive global outcry now, we can drown out Big Pharma’s lobbyists and push Iceland to finally ban PMSG for good.
Tell Iceland: ban PMSG
Thanks to numerous investigations by the Animal Welfare Foundation, the reality of PMSG production in Iceland has been exposed. Their latest undercover investigation in 2023 revealed the true extent of the cruelty behind PMSG extraction, bringing this hidden industry to light.
PMSG is the ultimate symbol of factory farming’s brutality—a hormone extracted from the blood of pregnant horses to fuel mass production of meat. In industrial pig farms across Europe, mother sows are injected with PMSG to hijack their bodies, forcing synchronized pregnancies so factory farms can churn out piglets on a rigid schedule.
Iceland had a chance to stop it. But in 2023, under pressure from Ísteka the government caved. Instead of banning blood farms, they put forward weak regulations and delayed real action until this year. Now, with the future of PMSG on the line, Big Pharma’s lobbyists are back, fighting to keep the cruelty going. This time, we can’t let them win—Iceland’s leaders need to see that people everywhere are demanding they ban PMSG for good. If we act now, we can make this year the turning point.
The Ekō community has taken on this fight before—and won. We pressured two major German pharmaceutical companies to cut ties with blood farms in South America, dealing a big blow to this cruel industry. Now, Iceland is the last major stronghold—and together, we can shut it down.
Iceland admits to breaching EU law on horse blood farms
Eurogroup for Animals 28 September 2023
Investigation in Iceland: Blood Collection & Laboratory Samples, PMSG Production
Animal Welfare Foundation 18 August 2023
Reprieve until 2025 for blood farms in Iceland?
Eurogroup for Animals 28 March 2023
Prosciutto’s Secret Ingredient: Horse Blood
Sentient Media 30 May 2024
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https://action.eko.org/campaign/iceland-ban-pmsg
World Animals Voice 